The starting point.
The sale of footwear in Portugal through a network of national customers and an own chain of 24 shoe stores under 3 different fascias.
A strategy of selective growth in the most populous municipalities of the north, positioned on quality/price in the mid segment.
Beyond the own brand MANUEL ALVES, it is the official representative of Cavalinho, Benetton, Gisele Bündchen, XTI, Nike, Adidas, Levi's, Ipanema, among others.
How we approached it.
MULTI in the back office — current-account management, operations and logistics, third parties, purchasing, orders, stock, dispatch and invoicing.
MAXIRETAIL as POS in every store across the 3 fascias, fully integrated.
A mobility module for inventory, in-store reception and goods transfers.
Mobility in the central warehouse with barcode scanner terminals online with the central system.
What changed.
Organisation and simplification of management, logistics, purchasing and sales processes.
Item labels and listings with barcodes and images.
Rigorous stock control — dispatch from head office, inter-store transfers and returns.
A simpler process for opening a new store.
Campaign and promotion management with multiple options.
INFOS has become an indispensable partner for our operation. With the technology in place we achieved greater control of the information flow, which let us dedicate ourselves exclusively to our business. The reliability and security of the MULTI/MAXIRETAIL ERP made the technology at our disposal simple to use. We count on the excellence and professionalism of INFOS to keep supporting our growth.